Loading briefing details...
Loading briefing details...
News Brief
By: PointLine Media Research & Editorial Team
Category:Business,Industry,Lifestyle
August 12, 2026
This launch signifies a strategic shift toward hyper-local supply chains in the hospitality industry. By integrating regional agriculture directly into their menu, Rex's Fort Worth strengthens community ties while elevating the guest experience. This model fosters brand loyalty and highlights the economic impact of supporting local Texas producers.
Rex's Fort Worth is proud to announce the debut of T-Rex Lager, a premium beer crafted exclusively from Texas-grown ingredients. By partnering with local farmers in the Texas Panhandle and collaborating with TexMalt in Fort Worth, the restaurant has created a crisp, high-quality lager that highlights the best of regional agriculture. This light and refreshing brew is perfectly suited for the intense heat of a Texas summer and serves as a testament to the power of community-focused production.
The release arrives just in time for an action-packed August, featuring a robust lineup of alumni gatherings and collegiate football events. Priced at $9 for a 22-ounce pour, T-Rex Lager is designed to pair seamlessly with the restaurant's signature menu items. Guests are invited to experience the culmination of Texas craftsmanship during upcoming events, including the TCU Alumni Happy Hour and the highly anticipated Red Raider Kickoff celebration.
Located at 1501 S. University Drive, Rex's Fort Worth continues to establish itself as the premier destination for local sports fans and social gatherings. Whether you are attending an official watch party or enjoying a casual dinner, the addition of T-Rex Lager offers a unique, hyper-local drinking experience. Visit https://rexsftw.com/ to learn more about upcoming events and to join us in celebrating the spirit of Texas-brewed excellence.